Microsoft Lumia seems to be improving in sales within the region, while keeping its sales on top in Pakistan. According to Patrick Mercanton, head of marketing for Near-East, North Africa, Levant and Emerging Asia for Microsoft Mobile Devices – Windows Phone devices are having good growth in the emerging markets, particularly in Asia.
In an interview with The News Patrick disclosed that the sales of Lumia devices in Pakistan were over 300 percent in first quarter of 2015 compared to the last quarter of 2014, believing that Pakistani consumers are actually interested in the Microsoft’s Windows platform .
Patric Mercanton said:
Considering our primary goal is to enhance the growth of the Windows Phone ecosystem through Lumia smartphone activations, it certainly is a great achievement for us and showcases the appetite in Pakistan for a third smartphone ecosystem other than Android and iOS.
In a question asking that if Windows Phone OS can survive against Android and iOS, he noted:
The activations in Pakistan were more than 200 percent. We created the affordable smartphones space with the Nokia ASHA brand that was immensely successful in the country. Pakistan is on top in the world for Lumia 535 market share in the hotly fought after $100-150 price band.
If you are intereseted, you can read more in the interview questions and answers. Click on the source below.