Microsoft and Virgin Atlantic bring Santa to give Windows Tablets to pessengers

Past weekend, it was a lucky for the passengers in Virgin Atlantic flight VS011 from Heathrow to Boston, when they were given brand new Windows 8 tablets while boarding. It was Linx 1.33 GHz , Quad Core Windows 8.1 Tablet.

Flight VS 11 was carried on with the brand new Boeing 787 Dreamliner which features on-board Wi-Fi connectivity for passengers flying.

Microsoft, with the help of Virgin Atlantic, greeted passengers with a special gift of a Windows tablet when they arrived. Adults and kids – they all were given the tablets which were all set up to track Santa’s journey right while sitting on their seats via the NORAD (North American Aerospace Defense Command) Track Santa service.

Debbie Hulme, Head of Customer Experience at Virgin Atlantic commented: “We wanted to offer something extra special for the families flying with us this Christmas and who better to spread the Christmas cheer than Santa himself? We decided to partner with Microsoft as it was the only provider that could offer the breadth of cool technology that Virgin Atlantic passengers expect from us.” He continued “Microsoft is also providing us with the analytics to look at how passengers interacted with the technology so we can work out what they enjoyed the most. This will enable us to continually improve and innovate. Expect to see more from Virgin Atlantic and Microsoft in 2015.”

Fred Warren, Creative Director, Microsoft Connected Digital Services added: “Through this experience we are looking to explore how the aircraft can be brought to life in different ways via the use of digital technologies to amplify the amazing service that is offered to customers today and how passengers engage after the flight. We were able to give passengers a glimpse of what is possible from more immersive flight experiences.”

Through a series of projections on to the cabin ceiling, passengers watched Santa’s sleigh land in the plane right above their heads.

Checkout the a small video clip from the Virgin Atlantic flight.

source: microsoft