Telenor Pakistan Launches Asphalt 8 Cup in Association with Gameloft

Telenor Pakistan, the second largest telecom operator in Pakistan, has announced the launch of Asphalt 8 Cup, in association with Gameloft, a leader in the development and publishing of mobile games.

It is a unique social gaming, time-limited event in Gameloft’s top racing title: Asphalt 8: Airborne, customized exclusively for Telenor’s users in Pakistan, starting from today until 13th December.

Telenor users can participate in this exclusive online event and compete against each other in Asphalt 8: Airborne. Top scorers will win a spot on the coveted leaderboard in the championship event. Top 16 players from the leaderboard will be chosen to compete against each other during the Grand Finale offline event on 18th December. The winner will win a Smartphone and cash price from Telenor and Gameloft.

Sharing his thoughts on the development, Nauman Pervez Qureshi, Head of Digital Products, Telenor Pakistan, said, “As we aim for new and constructive entertainment avenues for the Pakistani youth, partnership with Gameloft will help us deliver an amazing gaming experience to our users. We take pride in our industry-first initiatives to promote a digital ecosystem in the country in which we will continue to accommodate our youth in the most creative of ways.”

Talking about the event, Nitin Goel, Country Head Gameloft, added, “We are extremely delighted to partner with Telenor Pakistan to deliver an unparalleled gaming experience to their users. This endeavor with Telenor demonstrates our ability to generate special initiatives in our game that are innovative and engaging for end users.”