Nokia 808 PureView set to arrive in May – Carl Zeiss & Nokia Partnership Extends


Nokia 808 PureView arriving in May &
Carl Zeiss-Nokia Partnership Extends

Leaving the rumors about 808 PureView being delayed out of the loop, Nokia has put an end to the speculations while confirming that the Nokia 808 PureView will be started rolling out in May. However the first markets will be Russia and India. No doubt these are two of the big markets where Nokia has its sales grip, other countries and markets will be announced in near future. We hope that Pakistan will also be one of target countries where Nokia 808 PureView will make its way.

In another press release Nokia announced about the extension of the partnership with Carl Zeiss in respect of the innovative imaging standards both of the companies have set in the latest high-end camera smartphones. Officials from both the companies stated as below

“Carl Zeiss was a crucial partner in the creation of the first PureView experience,” said Jo Harlow, executive vice president of Nokia Smart Devices.

While Michael Kaschke, CEO, Carl Zeiss AG stated: “When joining forces with Nokia in 2005, we wanted to push the boundaries of mobile photography. Looking back at seven years of successful partnership, we are proud of the innovations and outstanding products created in this shared journey. Today we are celebrating the extension of our collaboration with a new technology that sets another real benchmark in this sector.”

Seeing the appreciations of both companies for each other, it is believed that they are very happy as well as satisfied with the partnership. Well that is true to itself, the imaging technology in Nokia’s camera phones have not been beaten for their quality imaging in still and video. Nokia has published more sample pictures taken with Nokia 808 PureView, you really won’t want to miss out.

Nokia 808 PureView - Sample Pictures Nokia 808 PureView - Sample Pictures Nokia 808 PureView - Sample Pictures Nokia 808 PureView - Sample Pictures

Press Release 808 PureView Roll-Out

Espoo, Finland – Nokia today confirmed that the Nokia 808 PureView will start rolling out in select markets in May. The Nokia 808 PureView is the first smartphone to feature Nokia’s award-winning PureView technology. PureView represents Nokia’s highest level smartphone imaging experiences, bringing together high-performance sensors, exclusive Carl Zeiss optics, and Nokia developed imaging algorithms. The first markets to begin selling the Nokia 808 PureView include Russia and India.

Since its launch in February, the Nokia 808 PureView has received multiple awards, including Best Mobile Device at Mobile World Congress 2012, as well as an award for Best Imaging Innovation for 2012 from the Technical Image Press Association (TIPA).

“PureView has completely raised the bar on imaging performance for the whole smartphone industry – and Nokia is not stopping here,” said Jo Harlow, Head of Smart Devices at Nokia. “We’re going to carry on developing PureView for our future smartphones in ways that will again revolutionize the imaging experience.”

The Nokia 808 PureView features a large, high-resolution 41 megapixel sensor with high-performance Carl Zeiss optics and new pixel oversampling technology. At standard resolutions (2/3, 5 and 8 megapixels) this means the ability to zoom without loss of clarity and capture seven pixels of information, condensing into one pixel for the sharpest images imaginable. At high-resolution (38 megapixels maximum) it means the ability to capture an image, then zoom, reframe, crop and resize afterwards to expose previously unseen levels of details. With superior low-light performance and the ability to save in compact file sizes for sharing in email, MMS, and on social networks, the Nokia 808 PureView makes it possible for anyone to capture professional looking images in any conditions.

In addition to superior still imaging technology, the Nokia 808 PureView also includes full HD 1080p video recording and playback with 4X lossless zoom and the world’s first use of Nokia Rich Recording. Rich Recording enables audio recording at CD-like levels of quality, previously only possible with external microphones. The Nokia 808 PureView also features exclusive Dolby Headphone technology, transforming stereo content into a personal surround sound experience over any headphones and Dolby Digital Plus for 5.1 channel surround sound playback.


source: Nokia Press Release

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