OPPO Launch Event reveals R7 Lite, R7 Plus and Mirror 5 in Pakistan

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OPPO Launch Event was more a Fashion Show with Catwalk on the ramp

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As disclosed earlier, OPPO held its first ever regional launch event today in Lahore, Pakistan. The launch event revealed OPPO’s three brand new devices, R7 Plus, R7 Lite and Mirror 5.

With the first ever launch by the Chinese phone maker in Pakistan, the OPPO brand now seems to be committed to offer its technology to its consumers. The devices launched today are Mirror 5 with an 8 MP main camera and diamond cut like back cover, while R7 series feature a metallic uni-body with 2.5D curved screen – detail after the break.

OPPO R7 Plus additionally comes with VOOC Flash Charge which allows making 2 hour calls with only 5 minutes charging time claiming to be the world’s fastest and safest smartphone charging system. Furthermore it is equipped with laser auto focus sensor while R7 Lite takes snapshot in just 0.1 sec because of “PDAF” technology.

Before proceeding further event details note down the retail prices below.

  • R7 Plus: Rs 39,990 (World Lowest Price)
  • R7 Lite: Rs 29,990 (World Lowest Price)
  • Mirror 5: Rs 29,990

“World lowest price” indeed means that in Pakistan it’s the lowest price for the smartphone when compared to the global or other regional prices. Such as R7 Plus is priced at around $500 globally.

OPPO R7 Plus

Oppo-R7-PlusR7 Plus can be considered as a lower high-end phablet device with 6″ AMOLED display, full HD resolution of 1080p and Gorilla Glass 3. It’s powered up with an Octa-core CPU on Snapdragon 615 chipset along with Adreno 405 GPU. 3GB of RAM along with 32GB of internal storage are the key elements of R7 Plus. With 13 megapixel main and 8 MP front facing camera, the phablet will run on Android 5.1 Lollipop.

OPPO R7 Lite

Oppo-R7-LiteR7 Lite will be packed with a 5″ AMOLED display, HD resolution of 720p and Gorilla Glass 3. It will also be powered with an Octa-core CPU on Snapdragon 615 chipset like the phablet above along with Adreno 405 GPU. You will get 2 GB of RAM and 16GB of built-in storage – expandable with the micro SD card support. R7 Lite will also have 13MP main and 8MP front facing camera and will run on Android 5.1 Lollipop.

OPPO Mirror 5

Oppo-Mirror-5Mirror 5 is a mid-range smartphone with 5″ IPS display, QHD resolution of (540 x 960 pixels). Snapdragon 410 chipset will be powering up the phone with a Quad-core 1.2 GHz CPU and Adreno 306 GPU. It will have 2GB of RAM and 16GB of internal storage with micros SD card support. Mirror 5 features an 8MP camera on the back and 5MP camera on the front. It runs on Android 5.1 Lollipop.

Checkout the hands-on with the devices and all the specifications side by side at the following link or just continue with the fashion show later below.

Read: Hands-on with OPPO R7 Plus, R7 Lite, and Mirror 5 – Side by Side Specs

Spectacular 3D and holographic projection was also displayed at the event which was the very First Time happened in any other smartphone launch events in Pakistan.

The event was a grand affair attended by celebrities and technology enthusiasts alike. OPPO not only introduced their latest smartphones but have interaction with the attendees including mobile phone dealers who had come from various cities of the country.

Speaking on the occasion, Mr Long Gang, CEO of OPPO Pakistan said

It gives me exceeding pleasure to have launched OPPO’s new line in Pakistan, the response from the people has been overwhelming and we look forward to investing in the Pakistan Market which has immense opportunities

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Mr. Fakhar Abdullah, Brand Executive Director, OPPO Mobiles said

I feel proud to be a part of OPPO Mobiles. It is exhilarating to see such enthusiasm from the people. The new range of OPPO Mobile phones is equipped with latest technology and is a work of art that is sure to strike the fancy of anyone who wants the perfect blend of aesthetics with technology.

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Co-hosted by the famous Faizan Haque and Sophia, the event was cooperated with famous fashion designers Munib Nawaz and Shiza Hassan to launch the fashion designs with OPPO latest smartphones.

This was the first time in Pakistan that Fashion Designers applied smartphones elements on the fashion design officially.

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Also Read: Hands-on with OPPO R7 Plus, R7 Lite, and Mirror 5 – Side by Side Specs

Prolonged Remarks

While a good investment by the company on the event was apparent and is appreciated but the lack of coordination and inappropriate usage of the equipment was all around there and could be felt easily specially with real bad product intro projection and lighting management which must be credited to the organizers of the event. We hope OPPO won’t be disappointed with all this and would try to hire some true and professional organizers next time as we look forward to it.

We were also surprised to see such a dropped initial price for R7 Plus and R7 Lite. That’s the factor we always thought and mentioned in our reviews of OPPO devices that they need to reconsider its pricing. Yet! we can tell, they are listening to consumers’ demand in Pakistani market. However the devices also impressed us with our first impressions at the event.