Huawei lost it, while Vivo, OPPO, and Samsung among the top five brands
Infinix has secured the top position in smartphone brand share in Pakistan. IDC, a premier global market intelligence firm, has reported in its recent study. Tecno follows at the second placement while Vivo, Oppo, and Samsung are next in the queue in respective order.
It’s worth noting here that the Chinese smartphone brand, Infinix, quickly managed to gain 22.93% of the brand share in the industry in Pakistan.
In accordance with IDC’s “Handsets Summary Pakistan Q3 2020”, the graph shows figures for the ascending growth of the brand despite the globally prevalent COVID-19 conditions.
Infinix reports about the achievement with excitement.
Since consumers now prefer avoiding physical contact, Infinix, which happens to be an active online operating brand, held a competitive edge over its substitutes and acquired 30.4% of the market share in the second quarter of 2020.
Upon reaching this milestone, the CEO of Infinix, Pakistan, Mr Joe Hu said,
“We are overwhelmed with the support from our dedicated consumers this year. We will continue working towards our goal to give customers the best experience by bringing them innovative and unique designs, and play our part in the growth of the country’s economy.”
The premium smartphone brand has proven itself to be a company that has explicitly displayed its understanding of market dynamics and consumer behaviour. It chooses to focus on R&D so that it can provide its customers with precisely what they need.
