Vivo announces official partnership with UEFA EURO 2024

Vivo UEFA

In a thrilling move, vivo has proudly declared its participation in the highly anticipated UEFA EURO 2024TM, scheduled to unfold in Germany next summer. As the Official Partner and the designated smartphone of UEFA EURO 2024TM, vivo is poised to showcase its cutting-edge smartphone technology on the grand global football stage, creating exclusive brand moments and immersive fan experiences.

Bridging Technology and Football Passion

Dedicated to delivering consumer-first technology, vivo’s flagship smartphones effortlessly bring pro-level photography within everyone’s reach. This partnership underscores vivo’s commitment to empowering users to capture every electrifying and action-packed moment during the UEFA EURO championship.

Global Football Fervor

UEFA EURO is undeniably one of the world’s premier sporting events, boasting a staggering fanbase of over five billion enthusiasts worldwide. Throughout UEFA EURO 2024TM, fans will delve into an immersive experience, thanks to a plethora of activities made possible by vivo’s support. Before each game, fans can groove to the beats of some of the world’s leading DJs, uniting through their shared love for music and football.

Celebrating Excellence on and off the Pitch

Collaborating with UEFA, vivo will host the “Player of the Match” ceremony after each game, standing as a testament to the brand’s dedication to celebrating excellence. This unique collaboration invites fans to join in the celebration, fostering a connection between the best players and the global audience.

As a key facet of this partnership, vivo will provide essential support by equipping UEFA EURO 2024TM staff with their flagship smartphones, contributing to the overall success of this monumental event.

A Legacy of Support

This isn’t the first time vivo has aligned itself with the spirit of football. In 2021, as an official partner of UEFA EURO 2020TM, vivo initiated a captivating social media campaign. Encouraging fans to capture and share their cheers and joyful moments during the tournament, the content became a highlight at the opening and closing ceremonies. Furthermore, vivo’s proprietary AI technology was employed to restore memorable photos from the tournament’s history, serving as a gift to UEFA for the 60th anniversary of the European Championship.

Additionally, vivo went above and beyond by sponsoring a fortunate fan’s dream trip to the Championship Final in response to a heartwarming initiative started by fellow football enthusiasts on social media. This exemplifies vivo’s unwavering commitment to supporting football beyond individual events.

Football’s Unifying Power

Football, as the world’s most widely followed sport, embodies the essence of teamwork and the pursuit of a common goal. Through the lens of sportsmanship, football has the extraordinary ability to break down barriers and foster strong bonds within individuals and communities alike. vivo takes immense pride in building and strengthening emotional connections with fans globally through this shared passion.