Chinese tech giant, Huawei overtakes Apple to become world’s second largest smartphone vendor in second quarter of 2018. The chinese smartphone maker recorded 41% year-on-year growth stunning the both Samsung and Apple where the Korean smartphone maker dropped by 10% and Cupertino based Apple only gained 0.7% growth.
It’s worth noting here that Counterpoint Research reported in September 2017 as Huawei surpassed Apple to be second largest smartphone brand just a month after the IDC report that didn’t change the ranking and Huawei was placed at number third. Now after around a year, according to International Data Corporation (IDC) Worldwide, Huawei has earned the second spot with 15.8% market share ahead of Apple at 12.1%. Samsung still leads with the 20.9%.
With respect to the year-on-year growth, Huawei has delivered shipments of 54.2 million in 2Q18 as compared to 38.5 last year. Whereas Samsung shipments reduced to 71.5 million from 79.8 million last year and Apple only could chip 41.3 million smartphones as compared to 41.0 million last year.
Top 5 Smartphone Brands Worldwide
- Samsung: 20.9% market share with 71.5 million shipments
- Huawei: 15.8% market share with 54.2 million shipments
- Apple: 12.1% market share with 41.3 million shipments
- Xiaomi: 9.3% market share with 31.9 million shipments
- OPPO: 8.6% market share with 29.4 million shipments
Huawei also stands 2nd in Middle East and Africa
Huawei has also overtaken Apple to take the second spot in the Middle East and Africa. According to the GfK May 2018 report, Huawei CBG market share in Middle East and Africa is 21%, an increase of 31.25% when compared with the brand’s market share in December 2017. Huawei’s market share across countries in the MEA region exceeds 20%, including Levant at 37.4%, Oman at 30%, Saudi Arabia at 27%, Iraq at 25%, Egypt at 24%, Pakistan at 22.2% and the UAE at 20%.
It is also worth that the company is the 6th biggest spender in R&D globally, with USD 60.4 billion spent over the last 10 years and a whopping USD 13.8 billion last year only.
It’s to believe that the company’s efforts have clearly paid off as its latest products have received global acknowledgement. Huawei was the first to bring Artificial Intelligence (AI) chipsets in its smartphones and had launched the world’s first processor with built-in AI chipset – Kirin 970 with Huawei Mate 10 and Mate 10 Pro last year. On the other hand, this year Huawei P20 Pro introduced a triple-camera system with 40-megapixel main camera – checkout P20 Pro camera review. Huawei P20 Pro has already exceeded 6 million phones shipped worldwide.
If you missed, Huawei released a firmware upgrade containing GPU Turbo technology recently to a range of smartphones. It allows users to give their devices a graphics boost specially for gaming experience.
In another list of “World’s Most Valuable Brands 2018” by Forbes, Huawei keeps its 79th position for the second year in the row being the only Chinese company on the list this year.
